Ranking well for a popular Google search will usually require the implementation of a comprehensive web strategy that includes investing time and/or money in Search Engine Optimization (SEO) services. If you want to learn more about SEO, you can learn the basics of SEO for law firms by reading our ongoing
In part seven of “SEO for Lawyers: The Attorney’s Guide to Search Engine Optimization for Law Firms” we discussed keyword research formulas that will be used in our keyword research and selection method. In this lesson we will cover how to use the
In part six of “SEO for Lawyers: The Attorney’s Guide to Search Engine Optimization for Law Firms” we discussed how to examine your search competitors’ meta keywords tag. In this lesson, we will start discussing a basic method for performing keyword research by first covering the keyword research formulas that will be used in the [...]
As discussed in previous posts, in order to properly optimize a lawyer website for search you will first need to know what phrases you will be optimizing for. In order to do this effectively, you will need to do some keyword research before launching an SEO marketing campaign.
An easy place to begin your research is by examining your competitors’ websites…
In part four of “SEO for Lawyers: The Attorney’s Guide to Search Engine Optimization for Law Firms” we discussed the basics of market segmentation as it applies to SEO for lawyers. In this lesson, we will discuss the fundamentals of preliminary competitive analysis before going into the details of keyword research.