In part 1 of “SEO for Lawyers: The Attorney’s Guide to Search Engine Optimization for Law Firms,” we covered the “Why” and “What” of SEO. In part 2 of SEO for lawyers, we briefly explained how search engines find and organize information. And in
In part 1 of “SEO for Lawyers: The Attorney’s Guide to Search Engine Optimization for Law Firms,” we covered the “Why” and “What” of SEO. In part 2, we briefly explained how search engines find and organize information. Today, however, we are going [...]
The Search Starts with the Crawl. Google and other major search engines use Spiders/Robots to crawl the web and compile their index. Googlebot will essentially visit a web page, record the content, and follow links on the page to other sites. The recorded information is then placed into an index/database and arranged according to the search engine’s algorithm…
Most lawyers these days recognize the need to have a law firm website. But should a law firm invest in having multiple websites in order to increase search exposure? The following post examines some of the pros and cons of such a strategy…It could be the law firm marketing opportunity of a lifetime.
Many people consider Search Engine Optimization to be the art of manipulating a website’s content to achieve better search engine ranking and exposure. SEO for lawyers as a service, however, should be concerned with more than just high search rankings.